Hootsuite is a social media dashboard: monitor mentions, track results, schedule updates, assign tasks, spread messages.
Hootsuite has dropped a few places on the list this year.
Comments from some of those who selected Hootsuite as one of their top tools
“HootSuite is a social media management tool. Using a dashboard interface, it lays out all of your social media input and output in columns, so you can see the incoming feed, messages you’ve received and Tweets you’ve sent (if using it for Twitter) neatly displayed in one view. This makes it easy to hold conversations and to dip into the Twitter stream, which provides endless opportunities for learning. HootSuite was on my top ten list two years ago and it remains today.” Connie Malamed
“allows me to better synthesize and manage Twitter feed and searches” Jamie Seger 2014
“for Twitter chats” Helen Blunden 2013
“to manage Twitter” Sam Oakley 2013
“all together in one view” Paul Jacobs 2013